Branding and logo creation aren’t the same thing. A brand is an identity system that’s made up of each individual visual element you use to communicate your brand to your customers. So inside of your brand is your brand’s message, your brand colours, your brand type, your logo, and all these other little assets. Your logo? It’s the biggest chunk of that identity system. It’s the first thing your target audience really sees and gets to judge, kind of like your first impression. We’ll make you a logo your dream client will fall in love with.
Your brand is basically how people judge you based on how you’ve defined yourself (or haven’t). So it’s not just making up a logo and picking a font from Google. We’ll get to know you and your business, kind of like a first date except in the meeting room — but we will shout you a coffee. We’ll dig in and ask the right kind of questions to learn about you and your business and what separates you from your competitors. Maybe you have a hectic customer support system, maybe your after-sales care is off the charts. Anyway, we’ll ask you about your goals too, we’ll find out who your dream client is and where you’d love to see your business.
Then, our magic graphic designers will translate all of that information into something visual. They’ll create a brand that ticks all of the boxes your target audience have drawn. We’ll design your whole brand: your logo, your type, brand colours, brand messaging — we’ll make sure every single thing plays a part in working towards your goal. Whether you’re in need of a rebrand or need a brand created from scratch, we can’t wait to work with you.
When we develop a brand strategy for your business, we’re basically framing how people will see you. So it’s all about working out who we’re trying to reach and finding out if what you’re currently doing is enough for them. How would your brand fit into their lives? What would they tell their friends and family about you? What can we do together to make sure you and your business seem like the most appealing option to them?
Your brand strategy is a long-term plan for how you’ll continue to develop your brand. We’ll help you work out where you’ll start, how you’ll build up your brand, and which direction you’ll take it in. Along with the individual steps you’ll need to take to get it done.
Staying on brand is important. It makes you more identifiable. Always using your brand the right way means you’ll be consistent which means there’s a better chance of better brand recognition. So you’ll get a little booklet called a style guide. The style guide is basically filled with all the rules for how to use your brand elements.
Graphic designers love rules. They’ll tell you how to use your fonts, which fonts you’re allowed to use in your emails, the font to use in your social graphics. They’ll even specify which of your brand colours can go with which other colours, along with the scenarios you should be using them in. Your graphic designer has thought of everything, seriously.
We offer a whole bunch of graphic design services to Brisbane. Professional graphic design makes you look way more legit. There’s a little bit more to it, but the idea alone that you contacted a graphic design agency instead of opening up Paint should mean a lot to potential customers. We’ll create basically any design you need. From fun social media graphics to serious document design and anything in between. Lookbooks, presentations, postcards, EDM templates, icons for your website — seriously anything graphic design.
Our graphic design team is obsessed with creating designs that serve a purpose. So, you won’t just get something pretty. You’ll get something pretty that’s full of thought and strategy. Something that represents you and resonates with your target audience.
There’s no shortage of brands on social media. So to stop their scrolling and even get a like, or better yet a comment with a tag, you need to stand out. Amazing brand photos are a really good way to stand out online. Buuuut, you can’t always perfect your Instagram grid with photos. A photo isn’t always perfect for your blog and some social posts are just better suited to a graphic. Our graphic designers can create custom social media graphics tailored to your posts. Or, we can give you a bunch of sweet social media graphics with customisable elements. Either way, our graphic design services will make you look super cool.
The average internet user has about 7 social media accounts
Leave a lasting impression with a fancy business card, or pen, or your own personalised merch. Business stationery or promotional materials like business cards, notebooks, letterheads, that kind of thing makes your business look like the cool guy in your industry. We make people want to work with you through our fancy graphic design services.
Pop your details in and we’ll call you back for a 15 minute, obligation free, chat about your business and goals.
Sales brochures may be a little old school but they still sell. Arm your sales team with the perfect sales tool. Our graphic design team works closely with our copy team to create something that sells your business. When it comes to flyers there are two kinds that leave a lasting impression: terribly designed flyers and amazingly designed flyers. You should be going for the second one.
A lot of things in business chop and change, but business cards are forever (probably). Business cards are basically your handshake in business, your graphic designer will make sure it’s a strong one.
People judge businesses on first glance. So, after they’ve judged your logo, it’ll be your shopfront, your flyers, and then it’ll be your menu. Obviously the key to a good bar, restaurant, or cafe is a good menu — but it has to look good too. Your graphic designer will whip up something amazing for you.
We’re a tight-knit team with a bunch of knowledge and experience in digital marketing. It starts by matching strong strategy with our creativity and ends in seriously good results for your business.
There’s a chance it’s answered here, but if not, email or call Tom.
0403 726 104
Search engine optimisation is how we optimise websites to rank (show up) on search engines like Google, and even Bing and Yahoo if you’re into it. SEO is how we make your website show up in the listings when someone searches a key term for one of your services or for one of your service areas.
SEO covers a bunch of different techniques that all come together to create a strong, authoritative website for you that has a high chance of ranking on search engines. SEO covers keyword research, SEO copywriting, SEO auditing, link building, CTR optimisation, and a whole heap more.
Basically, to index (list) all the right results when we search a term, search engines need to crawl websites to work out what they’re about, and index them accordingly.
They take in a number of factors, like the authority of your website, how much content you have, and a whole bunch more. This way when you’re searching for “directions to Chermside” you won’t just receive a bunch of pages like “chermside restaurants”, “chermside car parks”, or even “directions to Gladstone”.
So, SEO works by taking a multi-pronged approach to optimising your website so search engines can crawl it and index it properly.
This includes making sure your website is built and organised logically and structured in the correct way. We’ll optimise each page’s URLs, we’ll look at the title of the page, the words on the page, the keyword density. Then we’ll make sure the images and their alt texts are optimised for SEO. And that’s just some of the on-page techniques.
Our SEOs also work to try and get links back to your website. This might involve some digital PR, some influencer marketing, or guest blogging (white hat only, of course).
SEO works by putting together a whole series of techniques to help search engines find you.
Honestly, strap in. SEO requires patience and consistency. For a brand new website, you’ll be looking at three months at the very minimum to begin ranking on Google. And, not to discourage you, but that’s to start ranking, not to rank #1 for ALL OF THE KEYWORDS. Trust us, we’re more bummed about this than you are.
Don’t feel discouraged though. The sooner you get on the small business SEO train, the further ahead of your competition you’ll be.