“Social is not a place for hard sell, it’s a place to build trust and credibility.”

JULIO VISKOVICH

Snapchat For Business.

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Snapchat is an image and video messaging app, which allows users to capture and send ‘snaps’ that are only viewable for a set time, between 1 to 10 seconds. After this period of time, the ‘snaps’ are automatically deleted. There is also an option to send a ‘snap’ with no time limit which only expires once the recipient closes it. With millions of active daily users, there are millions of potential opportunities for your brand. When utilised effectively, Snapchat can provide businesses with a platform for brand personalisation.

At Sonder Brisbane, we are the Snapchat marketing experts. We can launch your Brisbane Snapchat campaign to help build your Snapchat presence, and to reach your ideal market. It is a smart investment for businesses to establish an ongoing rapport with users on a daily basis. This platform allows for users to experience behind-the-scenes content which cannot be accessed elsewhere. This provides insight into an authentic and unpolished version of your brand. Our Snapchat savvy specialists will get to know and understand your vision to develop a strong strategy for creating engaging stories.

At Sonder Brisbane, we are the Snapchat marketing experts. We can launch your Brisbane Snapchat campaign to help build your Snapchat presence, and to reach your ideal market. It is a smart investment for businesses to establish an ongoing rapport with users on a daily basis. This platform allows for users to experience behind-the-scenes content which cannot be accessed elsewhere. This provides insight into an authentic and unpolished version of your brand. Our Snapchat savvy specialists will get to know and understand your vision to develop a strong strategy for creating engaging stories.

GEOFILTERS

Geofilters are image overlays which are applied when a user is in a pre-defined location. These geofilters can be highly effective at bringing in new business. For the user, geofilters are a fun way to explain when, where and why they took a snap. There are two forms of geofilters: on-demand and sponsored geofilters. On-demand filters are relatively inexpensive and are great for promoting specific events. Sponsored geofilters can cater to less location-specific events and have proven to reach 40-50% of your local Snapchat audience.

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SNAP ADS

Snap ads are 10-second vertical videos which appear between stories and are ideal for reaching new audiences. Advertisers can offer users the choice to ‘swipe up’ to view more in-depth content, such as long-form videos, articles, app install ads or mobile websites. Utilising this method can see your Snap ‘swipe-up rate’ as five times more effective than the average click-through rate on any other social media platform.

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SPONSORED LENSES

Sponsored lenses inspire the user to engage with your brand by bringing it to life and through interacting with the ads you have created.  With special face recognition technology, users can apply filters when taking an image or video. This type of brand activation has reported to create brand awareness three times more than any other mobile norms and can double the increase of purchase intent.

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