Instagram is steadily becoming one of the most popular and engaging social media apps. It is used for sharing photos and videos and has proven to be a key social media platform for marketing and brand building. Utilising Instagram marketing can be really beneficial for your business. Having an effective Instagram campaign can generate credibility, allows for a fun new perspective and creates a relationship between you and your customers.
Your local Instagram Marketing Experts at Sonder Brisbane are committed to helping you understand and engage in meaningful conversations with your target audience on social media platforms. With a well-planned marketing strategy and a brand story consistent with your Brisbane Instagram Campaign, your business will receive the right exposure and will capture the attention of key influencers to build brand loyalty. Instagram marketing not only has the power to attract attention with strong visuals in your audiences’ newsfeed, Instagram stories are also important for delivering temporary content to viewers. Since its launch, Instagram stories have grown to be used by over 300 million daily active users. By utilising Instagram’s tools to attach links, landing pages, clickable hashtags and geotags, results show that 75% of users are more likely to take action after visiting a post. This can turn potential passions into purchases for your company. Sonder Brisbane are experts at helping you integrate your current digital marketing strategies to include the right social media platform for your business. We can help to create compelling content, which benefits your long-term goals. Instagram is continually evolving, so it can be hard to stay up to date. Our experienced Brisbane Social Media Experts are constantly testing new ideas and strategies, so we know what techniques are on trend. We monitor and measure your performance, seeing value in sharing insights and opportunities to improve your Instagram material and maximise your results.
In addition to creating business exposure, businesses can choose to market their brand through Instagram paid advertising. By paying to post sponsored content on Instagram, your brand can reach a more specific audience. Instagram advertising is often utilised to increase brand exposure, website traffic, generate new leads, and create sales. Sonder Brisbane has the experience and knowledge to help you develop influential and smart advertising ideas, and effectively employ them.
Tell your story through a simple and effortless creative canvas. Photo advertising allows businesses to tell their story and showcase their products through compelling images. They appear as sponsored posts on targeted newsfeeds, with a call-to-action click-through option.
Get the same visually immersive quality as photo advertising, with the added power of sight, sound and motion. Share a video of up to 60 seconds of footage, appearing as a sponsored post on targeted newsfeeds with a call to action click-through option.
Carousel advertising provides an additional layer which tell a longer brand focussed story, allowing you to highlight multiple products, share a multi-part story, or dive deep into a single service (in up to 10 images or videos). They can appear as a sponsored post on targeted newsfeeds, with a call-to-action click-through option.
Create full-screen advertisements that appear to users between stories they are already viewing from people they follow. Gain exposure to millions of active users every day to reach current and new audiences. Advertisers can take advantage of all the features of Instagram stories, adding face filters, video effects, and text, to create fun and creative promotions. The call-to-action is a swipe-up feature which takes audiences directly to your chosen website from your Stories advertisement.